This site uses a small number of cookies and browser storage features. This policy explains what they are, why they are used, and how you can control them.
Essential cookies: cookie_consent — first-party, persistent (until cleared), purpose: stores your cookie preference (accepted or declined) so we do not ask again on each visit.
Analytics cookies (only if you accept): _ga — Google Analytics, first-party, 2 years, purpose: distinguishes unique users. _gid — Google Analytics, first-party, 24 hours, purpose: session distinction. _ga_[ID] — Google Analytics, first-party, 2 years, purpose: session state. These help us understand which pages are most useful so we can improve content.
Advertising cookies (only if you accept): Google AdSense may set cookies including IDE (Google DoubleClick, third-party, 1 year, purpose: ad targeting and measurement) and ar_debug (Google, third-party, session, purpose: ad troubleshooting). These are only loaded when you accept cookies and where advertising is enabled.
We use Google Consent Mode v2. Analytics and advertising cookies are not loaded until you click Accept. If you click Decline, only the essential cookie_consent preference cookie is set.
How to control cookies: you can block or delete all cookies at any time through your browser settings. In Chrome: Settings > Privacy and security > Cookies. In Firefox: Settings > Privacy & Security > Cookies. In Safari: Preferences > Privacy. Blocking essential cookies may prevent the consent preference from being saved.
Changes: if we add new cookies we will update this policy. Contact hello@ukbenefitscalculator.co.uk with questions about our cookie use.